American Public Media and Gather.com Announce
Earth Day Writing Competition to "Go Green on Gather"
Leaders in Global Sustainability News Reporting and Public Discussion Seek to Encourage People to Make Eco-Friendly Changes in Their Everyday Lives
(St. Paul, Minn.) April 9, 2007—American Public Media,™ the nation’s second-largest producer of public radio programs, and Gather.com,™ the leader in social media for adults, today announced an Earth Day Writing Competition on Gather.com to foster greater awareness around Earth Day 2007, global warming and the critical issues facing our environment.
The Earth Day Writing Competition gives participants the opportunity to submit "Go Green" resolutions of making eco-friendly changes in their everyday lives. Entrants can post their "Go Green" resolution to American Public Media’s Sustainability Gather Group at http://sustainability.gather.com/ from April 9-19. American Public Media’s Sustainability Gather Group, called "Living a sustainable life," features content from American Public Media programs Being,® Marketplace® and its documentary unit, American RadioWorks.® American Public Media’s global sustainability news reporting includes how lifestyle, technology, trends and the environment affect issues of sustainability.
During Earth Day week, April 23-27, a resolution will be selected by Gather’s Editorial Team and featured on the Gather home page and in the Living a Sustainable Life group. If your green resolution becomes a finalist, it will be eligible for the Grand Prize.
Five semi-finalists will receive a "sustainability grove" of trees, which can be planted in your own backyard or at a designatedreservation. One Grand Prize Winner will receive a sustainability grove and a $250 gift certificate to Gaiam.com.
Gather.com (www.gather.com) is the leader in social media for adults. Today, more than 240,000 Gather.com members connect around shared interests ranging from politics to books and from cooking to travel, and they’re compensated for their activity on the site. Members can engage in conversation with state and local politicians, health and financial experts, personal coaches, bestselling authors, and more. Over one million people visit Gather.com each month to read content created by Gather.com members. Gather.com has a highly educated, highly informed adult audience membership—a demographic elusive to most social networking sites. This demographic has made Gather.com an exceptional partner to media companies, advertising agencies, leading consumer brands, book publishers, and movie studios. Gather.com is a privately held, privately funded company headquartered in Boston, Massachusetts. Investors include Allen & Company, The American Public Media Group, Hearst, The McGraw-Hill Companies, and Southern California Public Radio. For more information, visit www.gather.com or call (617) 720-4000, x1032.
Gather, Gather.com, and Gather Points are trademarks of Gather Inc.
American Public Media is the nation’s second-largest producer of public radio programs, reaching 14.7 million listeners nationwide each week. National programs include A Prairie Home Companion,® Performance Today,® Weekend America,® Marketplace,® Marketplace Money,® The Splendid Table,® Being® and special reports produced by its national documentary unit, American RadioWorks.® American Public Media is the name under which Minnesota Public Radio® | American Public Media does national program production and distribution. Minnesota Public Radio, along with its sister company Southern California Public Radio, belongs to a larger family of companies within American Public Media Group, a national nonprofit organization whose purpose is to develop resources, services and systems to support public media for public service. A complete list of stations, programs and additional services can be obtained at www.americanpublicmedia.org.
Source: Data are copyright Arbitron, Inc. Arbitron data are estimates only.
Fall 2006 average